H&M Landing
Status: active
H&M Landing has been a cornerstone of San Diego's offshore fishing scene since 1935, building nearly nine decades of expertise in reading the Pacific's pelagic migrations. The operation runs year-round trips targeting Bluefin Tuna in spring, Yellowtail at the Coronado Islands in summer, and seasonal opportunities for Yellowfin, Mahi-Mahi, and rockfish species. With access to multiple launch points across San Diego and regular expeditions to Guadalupe Island and Baja California, H&M Landing combines institutional knowledge of local waters with the infrastructure to support both day trips and longer-range adventures.
Details
- Species: Yellowtail, Barracuda, Whitefish, Bonito, Calico Bass, Sculpin, Sand Bass, Bluefin Tuna, Mahi-Mahi, Yellowfin Tuna, Lingcod
- Tags: Beginner, Intermediate, Advanced, First-Time Anglers, Sportfisher, Fly Fishing, Spin Fishing, Trolling, Year-Round, Topwater, Sight Fishing, Live Bait, Half Day, Full Day, Multi-Day, Charter, Gear Provided, Lunch Included, Flies / Lures Provided, Fish Cleaning, Saltwater
Waters Serviced (8)
| Destination | Type |
|---|---|
| El Cajon | city |
| Los Angeles | city |
| La Mesa | city |
| Chula Vista | city |
| San Diego | city |
| California | state |
| Phoenix Lake | reservoir |
| Coronado | city |
FAQ — H&M Landing
Raw guide data (JSON)
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"organizationId": "99dc27aa-86c4-488c-abf8-20cc788ac58d",
"name": "H&M Landing",
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"slug": "h-m-landing",
"bio": "H&M Landing has been a cornerstone of San Diego's offshore fishing scene since 1935, building nearly nine decades of expertise in reading the Pacific's pelagic migrations. The operation runs year-round trips targeting Bluefin Tuna in spring, Yellowtail at the Coronado Islands in summer, and seasonal opportunities for Yellowfin, Mahi-Mahi, and rockfish species. With access to multiple launch points across San Diego and regular expeditions to Guadalupe Island and Baja California, H&M Landing combines institutional knowledge of local waters with the infrastructure to support both day trips and longer-range adventures.",
"yearsExperience": null,
"city": "San Diego",
"stateProvince": "CA",
"countryCode": "US",
"country": "US",
"timezone": "UTC-7",
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"canonicalUrl": "https://hmlanding.com/",
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"googleMapsUrl": "https://maps.google.com/?cid=7198831001771624103&g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA",
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"fishingSeasonsNarrative": "My year on the water is dictated by the incredible migrations and feeding patterns of the pelagic species that frequent the waters off San Diego. While we operate year-round, the true excitement kicks off in the spring with the arrival of Bluefin Tuna, often found in the offshore waters and providing thrilling battles. As summer approaches, the Coronado Islands become a hotspot for Yellowtail, offering fantastic opportunities for both local and longer trips. The fall and winter months can still bring excellent action, with opportunities for Yellowtail and other species depending on the conditions and bait availability. Each season presents a unique challenge and reward, from the powerful runs of Bluefin to the aggressive strikes of Yellowtail, ensuring an unforgettable experience for every angler.",
"meetingPoint": null,
"providesGear": true,
"gearNotes": "All rods, reels, tackle, and terminal gear are provided and included in the charter price. Clients are welcome to bring their own equipment if preferred.",
"kidFriendly": null,
"skillLevel": null,
"cancellationPolicy": null,
"licenseInfo": null,
"whatToExpect": "Trips depart from multiple San Diego locations including Scott Street, Emerson Street, and North Harbor Drive, with options ranging from inshore half-days to multi-day offshore expeditions. Anglers can expect professional crew guidance, modern tackle setups, and opportunities to sight pelagic species like Bluefin and Yellowtail depending on season and conditions. Full meals, ice, and all fishing gear are included on charter trips.",
"status": "active",
"pipelineId": 82,
"createdAt": "2026-05-16T01:19:54.447Z",
"updatedAt": "2026-05-16T01:38:27.747Z",
"reviews": [],
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"geom": {
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{
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{
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{
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{
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{
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{
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"name": "Live Bait",
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{
"slug": "half-day",
"name": "Half Day",
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{
"slug": "full-day",
"name": "Full Day",
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{
"slug": "multi-day",
"name": "Multi-Day",
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{
"slug": "charter",
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{
"slug": "gear-provided",
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{
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"name": "Lunch Included",
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{
"slug": "flies-provided",
"name": "Flies / Lures Provided",
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{
"slug": "fish-cleaning",
"name": "Fish Cleaning",
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{
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"faqs": [
{
"id": "ac8635d6-aa75-43ab-8f95-ded6da5f1c22",
"question": "What is the promotion for kids fishing in 2026?",
"answer": "From April 20th through May 22nd, kids fish free on the 1/2 Day trip with each paid adult. Use code KIDS26 when booking online, or mention the promotion to a staff member when booking over the phone.",
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{
"id": "b31c7d41-3f9f-4c93-8084-ae6143bf1458",
"question": "What species can I catch with H&M Landing?",
"answer": "H&M Landing targets a variety of species including Yellowtail, Barracuda, Whitefish, Bonito, Calico Bass, Sculpin, Sand Bass, Bluefin Tuna, Mahi-Mahi, and Yellowfin Tuna.",
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{
"id": "0bc78bd5-c862-44f3-8ae0-40bf9acd53a9",
"question": "Do I need to make fish processing reservations in advance?",
"answer": "H&M Landing recommends that all customers that are fishing with us this year need to make their fish processing reservations as soon as they book their fishing trip. If you do not have a reservation when you get back to the dock, we cannot guarantee the processors will be able to process your fish. Most boats will be prepared to fillet your fish for a fee, should you be unable to get a fish processing reservation. If you are unsure if your boat provides fillet service please call our office to confirm.",
"category": null,
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{
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"question": "What types of fishing trips does H&M Landing offer?",
"answer": "H&M Landing offers inshore, offshore, deep sea, and long-range fishing trips. They also provide options for fly fishing and spin fishing.",
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{
"id": "09d9e1f3-3eb1-4e85-b2e9-feb38f1c1fdc",
"question": "What are the recommended tackle suggestions for half day trips?",
"answer": "For half day trips, we recommend a 20-30 lb. outfit. Terminal tackle includes: SIZE #2 – 2/0 J-HOOKS, 4 – 6 OUNCE TORPEDO SINKERS, and 1/4 – 3/4 OUNCE EGG SINKERS.",
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"question": "Where does H&M Landing operate?",
"answer": "H&M Landing operates out of San Diego, California, with trips frequently venturing to the Coronado Islands, Guadalupe Island, and Baja California.",
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{
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"question": "What are the recommended tackle suggestions for full day & overnight trips?",
"answer": "For full day & overnight trips, we recommend: 1ST RIG: 20-40 LB. OUTFIT FOR FLYLINING, 2ND RIG: 50-80 LB. OUTFIT FOR SINKER RIG, (OPTIONAL) 3RD RIG: 40 LB. OUTFIT FOR IRON/COLTSNIPER FISHING. Terminal tackle includes: SIZE #2 – 2/0 J-HOOKS, SIZE 1/0 – 2/0 CIRCLE HOOKS, 6 – 12 OUNCE TORPEDO SINKERS, FLUOROCARBON LEADER, RUBBER BANDS, (OPTIONAL) COLTSNIPER/ZAKANA LURES, (OPTIONAL) SURFACE IRONS, (OPTIONAL) YO-YO IRONS.",
"category": null,
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{
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"question": "What fishing gear is provided on H&M Landing trips?",
"answer": "H&M Landing provides full gear for their fishing trips, including tackle rentals for various trip lengths.",
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{
"id": "f66fc459-eb1a-4c3d-b1c0-357823a540ff",
"question": "What are the recommended tackle suggestions for 1.5 day & longer trips?",
"answer": "For 1.5 day & longer trips, we recommend: 1ST RIG: 20-40 LB. OUTFIT FOR FLYLINING, 2ND RIG: 50-80 LB. OUTFIT FOR SINKER RIG, 3RD RIG: 80-130 LB. OUTFIT FOR HEAVY JIGS, (OPTIONAL) 4TH RIG: 40 LB. OUTFIT FOR IRON/COLTSNIPER FISHING. Terminal tackle includes: SIZE #2 – 2/0 J-HOOKS, SIZE 1/0 – 2/0 CIRCLE HOOKS, 6 – 12 OUNCE TORPEDO SINKERS, FLUOROCARBON LEADER, RUBBER BANDS, 300 – 500 GRAM FLATFALL/KNIFE JIGS RIGGED WITH HEAVY LEADER, (OPTIONAL) COLTSNIPER/ZAKANA LURES, (OPTIONAL) SURFACE IRONS, (OPTIONAL) YO-YO IRONS.",
"category": null,
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{
"id": "d63df906-f18c-4fbc-97de-7ef41cad9469",
"question": "What additional items should I bring on a trip?",
"answer": "Bring a VALID PHOTO ID (REQUIRED), MEXICAN FISHING PERMIT (IF YOU HAVE ONE), CALIFORNIA FISHING LICENSE (IF YOU HAVE ONE), BOOTS, PLIERS/CUTTERS, ROD BELT, CLOTHING, TOILETRIES, TOWEL, MEDICATION, ETC. (APPROPRIATE FOR TRIP LENGTH), HAT, SUNGLASSES, SUNSCREEN, CAMERA, CHARGING CORD, and BEDDING (SLEEPING BAG, PILLOW, BLANKET). CASH FOR ONBOARD SERVICES is also recommended.",
"category": null,
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{
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"question": "What identification is required for trips?",
"answer": "A valid picture I.D. is required by the U.S. Coast Guard on all trips, for all passengers – including minors. Be sure to bring your driver’s license, school I.D. or other such documents. Valid documentation for a minor can be a school I.D. or birth certificate. Documents presented must not be expired.",
"category": null,
"sortOrder": 6
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{
"id": "70b4354a-53d3-4ccc-9ebc-efd6ca206e17",
"question": "Is a passport or Mexican visa required for fishing trips?",
"answer": "While many of the trips departing daily from H&M Landing fish in Mexican waters, a passport is NOT REQUIRED unless we are fishing near the Mexican coast or near any of their offshore islands. During the summer months, most of our trips are scheduled to fish OFFSHORE (well outside of 12 miles) where a passport is NOT required. If a trip is operating within 12 miles of the Mexican coast of any of their islands, a Mexican Tourist Visa (FMM) is required. Examples of the types of trips that require an FMM include Baja Long Range, Full Day Coronado Islands and Winter Coastal Rockfish. The H&M Landing booking website and/or H&M staff will notify you when you inquire about a reservation whether an FMM and Passport are required on the trip you have chosen. H&M Landing will issue the necessary FMM for trips on which they are required. The process for issuing an FMM requires that the applicant has a valid International or U.S. Passport Book or US Passport Card. Personal documentation requirements have become standard for both domestic and international travel. While the vast majority of our trips do not require a Passport, H&M Landing recommends that for the most flexibility and whenever practical our customers obtain a valid U.S. Passport Card or Passport Book.",
"category": null,
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{
"id": "22ef52d6-f1c5-41ae-8f58-51d1f762f0d9",
"question": "Where can I park near H&M Landing?",
"answer": "Paid parking is available through three separate lots in the vicinity. There is one lot located on Scott Street with entrances directly in front of H&M Landing and further down Scott Street towards North Harbor Drive. There are two additional lots accessible via North Harbor Drive. All three lots are $14 per 24 hours and are pre-paid by license plate. There is additional paid parking at 5003 N. Harbor Drive. Please read parking signs carefully for any rate and/or time limitations. DO NOT PARK IN THE POINT LOMA SEAFOODS PARKING LOT!",
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{
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"question": "What is the cancellation policy for open party trips?",
"answer": "Cancellations for 1/2 Day, ¾ Day, Full Day, and Overnight open party trips require a 72 hour notice to cancel, or the 50% deposit is forfeited. 3-hour whale watching reservations require a 24 hour notice to cancel, or the deposit/voucher is forfeited. Cancellations for 1.5 or 2 Day open party trips require a 7 day notice to avoid forfeiture of the 50% deposit. Cancellations for 2.5 Day, or longer, open party trips require a 30 day notice to avoid forfeiture of the 50% deposit.",
"category": null,
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{
"id": "55c29259-9728-40af-81f2-67deb073b7b6",
"question": "What fishing license do I need?",
"answer": "The type of fishing license you will need depends on the area you will be fishing. Generally, anyone 16 or over fishing in California waters will need a California Fishing License. All necessary licenses are available to purchase at H&M Landing. Pricing for CA Fishing Licenses can be found on the California Department of Fish and Wildlife website. All Annual Licenses are valid for 365 days, NOT calendar year. Annual licenses require an Ocean Enhancement Stamp. You can purchase your California Fishing license upon check-in. Everyone fishing in Mexican waters needs a Mexican Fishing Permit. If fishing, whale watching or diving within 12 miles of the coast or offshore islands, Mexican Visa (FMM) is also required. Some trips include the Mexican Sportfishing License and Mexican Visa in the price of the ticket; some do not. An Excursion Permit is required instead of the Daily Fishing Permit for all trips of 2.5 days and longer. All required permits are available through H&M Landing for trips aboard H&M fleet vessels.",
"category": null,
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{
"id": "a3f05816-86c9-4252-824f-dfb3a11a3b6c",
"question": "What is the cost of Mexican fishing permits, visas, and biosphere bracelets?",
"answer": "1 Day Fishing Permit – $20 to $30/day. Mexican Visa (FMM) – Approx. $50. Biosphere Bracelet – $10 to $15.",
"category": null,
"sortOrder": 11
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{
"id": "14b17178-e06c-4d89-885f-4b4214051eee",
"question": "What are the rental rates for tackle?",
"answer": "Rental pricing varies by trip length: 1 Speed 20 lb Test: $19 (1/2 Day). 1 Speed 30 lb Test: $23 (1/2 Day), $25 (Full Day), $27 (1 Day), $32 (1.5 Day), $34 (2 Day), $39 (2.5 Day), $42 (3-3.5 Day). 1 Speed Lever Drag 30 lb Test: $27 (Full Day), $37 (1 Day), $45 (1.5 Day), $50 (2 Day), $55 (2.5 Day), $60 (3-3.5 Day). 2 Speed Lever Drag 40 lb Test: $38 (Full Day), $41 (1 Day), $50 (1.5 Day), $55 (2 Day), $60 (2.5 Day), $65 (3-3.5 Day). 2 Speed Lever Drag 50 lb Test: $47 (Full Day), $62 (1 Day), $72 (1.5 Day), $82 (2 Day), $87 (2.5 Day), $97 (3-3.5 Day). 2 Speed Lever Drag 60-80 lb Test: $62 (Full Day), $72 (1 Day), $92 (1.5 Day), $102 (2 Day), $127 (2.5 Day), $127 (3-3.5 Day). 2 Speed Lever Drag 100-130 lb Test: $82 (Full Day), $82 (1 Day), $127 (1.5 Day), $127 (2 Day), $152 (2.5 Day), $152 (3-3.5 Day).",
"category": null,
"sortOrder": 12
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{
"id": "3861c659-a3bc-4e14-990e-ed13e6ef038e",
"question": "What are the departure times and fares for half day trips?",
"answer": "Summer Departures Twice Daily at 6:30 AM & 1:00 PM. Fares: Guests $75-$90. Tackle Rental: $19-$23. Security Deposit Required. California Fishing License Required (Ages 16+) & Available for Purchase. Please note, a 3.5% processing fee applies to all orders.",
"category": null,
"sortOrder": 13
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{
"id": "b8241c55-2bf8-467f-9ce9-1cc526d8e676",
"question": "What are the departure times for full day fishing trips?",
"answer": "Departures Year Around at 5:30 AM; returns approximately 5-7 PM.",
"category": null,
"sortOrder": 14
},
{
"id": "9edf2400-24b1-4bc9-a394-96d2e29d8cf4",
"question": "What is included in the six passenger charters?",
"answer": "SIX PASSENGER CHARTERS INCLUDE –– the boat transportation and accommodation, live bait, rod and reel rental, captain, breakfast and lunch on all full day trips.",
"category": null,
"sortOrder": 15
},
{
"id": "c23aa625-d99b-4e11-88fc-0ea4e1fae25b",
"question": "What are the extras for six passenger charters?",
"answer": "EXTRAS ARE –– Permits, Mexican Tourist Visas, licenses, crew tip, fish cleaning, beverages.",
"category": null,
"sortOrder": 16
},
{
"id": "dcd63781-c905-4cee-96d9-d0eac7072a36",
"question": "What is the deposit requirement for reservations?",
"answer": "A 50% deposit is required to confirm reservations. All reservations are tentative without a deposit. Half Day, 3/4 Day, Full Day, and Overnight trips require payment in full at time of booking. Visa, MasterCard, Discover & American Express are accepted on single ticket open party fares. If you fish often, you may want to keep a floating deposit with the landing. Call the landing office for details. A Security Deposit in the form of either cash or a credit card is required on rental tackle.",
"category": null,
"sortOrder": 17
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{
"id": "4fdb9676-035a-487c-9bea-bb03cd3f92ce",
"question": "What is the cancellation policy for whale watching reservations?",
"answer": "3-hour whale watching reservations require a 24 hour notice to cancel, or the deposit/voucher is forfeited.",
"category": null,
"sortOrder": 18
},
{
"id": "e41efcfd-fe27-4363-8fe2-1fe3a034137f",
"question": "What is the difference between a U.S. Passport Card and Passport Book?",
"answer": "A Passport Card is less expensive to obtain and can be used when transiting on land or sea. A Passport Card cannot be used for air travel. A Passport Book costs more to obtain and can be used for all types of travel.",
"category": null,
"sortOrder": 19
}
],
"destinations": [
{
"slug": "el-cajon-ca",
"name": "El Cajon",
"type": "city",
"primary": true,
"confirmed": false,
"relationship": null,
"distanceMeters": null
},
{
"slug": "los-angeles-ca",
"name": "Los Angeles",
"type": "city",
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{
"slug": "la-mesa-ca",
"name": "La Mesa",
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{
"slug": "chula-vista-ca",
"name": "Chula Vista",
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{
"slug": "san-diego-ca",
"name": "San Diego",
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{
"slug": "california",
"name": "California",
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{
"slug": "phoenix-lake-marin-ca",
"name": "Phoenix Lake",
"type": "reservoir",
"primary": false,
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{
"slug": "coronado-ca",
"name": "Coronado",
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}
],
"primaryDestinationSlug": "el-cajon-ca",
"accommodations": [],
"species": [
{
"slug": "yellowtail",
"commonName": "Yellowtail",
"category": "saltwater",
"availableMonths": [
4,
5,
6,
7,
8,
9,
10,
11
],
"peakMonths": [
5,
6,
7,
8,
9,
10
],
"seasonalityNotes": "Yellowtail fishing is a highlight, particularly around the Coronado Islands. They are aggressive fighters and can be targeted with various techniques, offering excellent action from spring through fall.",
"notes": null
},
{
"slug": "barracuda",
"commonName": "Barracuda",
"category": "saltwater",
"availableMonths": [
5,
6,
7,
8,
9,
10
],
"peakMonths": [
6,
7,
8
],
"seasonalityNotes": "Barracuda are a fast-swimming predator that can be found in local waters, offering exciting surface action.",
"notes": null
},
{
"slug": "whitefish",
"commonName": "Whitefish",
"category": "freshwater",
"availableMonths": [
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11,
12
],
"peakMonths": [
3,
4,
5,
6,
10,
11
],
"seasonalityNotes": "Whitefish are a common catch in the local waters, often found around structure and providing a good fight.",
"notes": null
},
{
"slug": "bonito",
"commonName": "Bonito",
"category": "saltwater",
"availableMonths": [
5,
6,
7,
8,
9,
10
],
"peakMonths": [
6,
7,
8
],
"seasonalityNotes": "Bonito are a schooling fish that can provide fast-paced action, often found in local and offshore waters.",
"notes": null
},
{
"slug": "calico-bass",
"commonName": "Calico Bass",
"category": "saltwater",
"availableMonths": [
4,
5,
6,
7,
8,
9,
10
],
"peakMonths": [
5,
6,
7,
8
],
"seasonalityNotes": "Calico Bass are a popular target in the kelp beds and nearshore areas, offering a fun fight on lighter tackle.",
"notes": null
},
{
"slug": "sculpin",
"commonName": "Sculpin",
"category": "saltwater",
"availableMonths": [
1,
2,
3,
4,
5,
6,
7,
8,
9,
10,
11,
12
],
"peakMonths": [
1,
2,
3,
11,
12
],
"seasonalityNotes": "Sculpin are a bottom fish found in rocky areas, offering a unique fishing experience.",
"notes": null
},
{
"slug": "sand-bass",
"commonName": "Sand Bass",
"category": "saltwater",
"availableMonths": [
4,
5,
6,
7,
8,
9,
10,
11
],
"peakMonths": [
5,
6,
7,
8,
9
],
"seasonalityNotes": "Commonly caught in local waters, Sand Bass are a good target for anglers seeking a variety of species.",
"notes": null
},
{
"slug": "bluefin-tuna",
"commonName": "Bluefin Tuna",
"category": "saltwater",
"availableMonths": [
4,
5,
6,
7,
8,
9,
10
],
"peakMonths": [
4,
5,
6,
7
],
"seasonalityNotes": "The Bluefin Tuna are a major draw in the spring and early summer, often found offshore. They are known for their powerful runs and challenging fights, with fish commonly reaching up to 60 pounds or more.",
"notes": null
},
{
"slug": "mahi-mahi",
"commonName": "Mahi-Mahi",
"category": "saltwater",
"availableMonths": [
7,
8,
9,
10
],
"peakMonths": [
8,
9
],
"seasonalityNotes": "Also known as Mahi-Mahi, Dorado are a prized catch during the warmer months, often found in offshore waters and known for their vibrant colors and acrobatic fights.",
"notes": null
},
{
"slug": "yellowfin-tuna",
"commonName": "Yellowfin Tuna",
"category": "saltwater",
"availableMonths": [
6,
7,
8,
9,
10
],
"peakMonths": [
7,
8,
9
],
"seasonalityNotes": "Often found in the same offshore waters as Bluefin, Yellowfin Tuna provide another exciting pelagic target, especially during the warmer months.",
"notes": null
},
{
"slug": "lingcod",
"commonName": "Lingcod",
"category": "saltwater",
"availableMonths": [
11,
12,
1,
2,
3,
4
],
"peakMonths": [
12,
1,
2,
3
],
"seasonalityNotes": "Lingcod are a bottom-dwelling species that can be targeted on deeper structure, offering a unique challenge.",
"notes": null
}
],
"reviewCount": 0,
"avgRating": null,
"imageUrl": null
}